Brand of Quality Clothing
YAYA is a lifestyle brand. We create comfortable and feminine collections, which are easy to style and to love seasons long. We’re known for our designs in soft fabrics and tone down colours. It all results in items with surprising charm. Add a tough touch to the softness and you’ve got the full YAYA package.
Our headquarters is based in a tiny village near Amsterdam, where we do what we love and love what we do.